Monday 20 April 2009

Event recycling

I was at an event over the weekend at a major exhibition centre. Outside there were loads of recycling bins, which was good to see.

However, inside near the food areas, there were traditional waste bins. Clearly, the public wanted to recycle as recyclables had been left separated next to the bin. But they had nowhere to do it without going out of the hall.

The lesson is obviously that recycling always needs to be convenient.

Paul Sanderson, editor, MRW

Wednesday 8 April 2009

Current climate makes for more creative solutions

I had an interesting conversation with the MD of an equipment manufacturer this week. While he acknowledged that the current economic situation had inevitably had an effect on business, he did note that businesses were still willing to spend money if you were able to offer them a solution to their particular problem rather than simply an 'off the shelf' type answer.

While this is not a 'quick win' approach it is one that has paid dividends for the company in question. It has led to businesses coming back and placing more orders and has helped to demonstrate the market expertise and professionalism of the manufacturer in question.

It just goes to show that if you can demonstrate the value gained, businesses are still willing to part with their hard earned cash.

Andrea Height, deputy editor, MRW

Monday 6 April 2009

Second World War thrift - can it work now?

We did a story on www.mrw.co.uk last week about how 60% of people think we need a World War II attitude to cut waste.

Certainly, the attitude of the 1940's would go a long way to meeting the waste minimisation and re-use sections at the top of the waste hieararchy.

The difficulty is that we live in completely different times. Even in this recession, as a population we have a lot more than (in my case) our grandparents did and access to greater consumer choice. The most obvious example being that rationing in the '40's was essential and was a strong factor in making people thrifty with what they had - now it would be seen as ridiculous.

But, there is certainly a lot we can learn from those times and a bit of thrift now would go a long way.